Enhance, Internal Brochur

Agency: Partnerpool AG, Munich

Client: ESA ISA, Siemens AG, Munich

The brochure that we produced for Siemens UMTS was meant for international B to B trade shows, this brochure, on the other hand (although also Business to business) was an internal brochure for Siemens.

Each department has to occasionally produce these self defining products for each other. It brought a great deal of work into the agency, but relied on a very different communication style, and indeed design. It was often frustrating for me as a designer to have such stringent C.D.'s and still produce a pretty product. Although this brochure is, I find, a little simple in language; I am still proud of it, because it stuck to the rules, included all aspects desired by the client and functioned well as a communication tool. The cover was stenciled out to reveal the binoculars on the third page. Not all pages are displayed here...